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Introducing HOPE’s new Spa line, HOPEsoap Spa
Due to the success of the
World of HOPE Campaign in our children’s clothing department, HOPE has been inspired to create HOPE Soap Spa—-a new exotic fairly traded spa line. And we’re launching it in the World of HOPE campaign from the very start!
INTRODUCTORY PACKAGE
The HOPE Soap Spa line is launching with a countertop display of 120 mini soaps in 10 different scents. These will fly out the door for stocking stuffers and will be a quick add-on to most sales at the low price point of US $1. It’s a quick easy add-on sale and will increase your Units Per Transaction without effort.
Your starter pack soap scents will include lemongrass, sesame scrub, star anise, sandalwood, tea tree, green seaweed, lavendar, kaffir lime, oatmeal, & ylang ylang. These scents were trialed last Christmas at HOPE seasonal retail locations and proved to be the best sellers.
The entire HOPE Soap Spa range features the exotic mangosteen rind (pericarp). Mangosteen is reknowned for its anti-oxidizing properties. Some have gone so far as to claim it as “the new Green Tea.” Mangosteen is abundant where we live, here in Thailand, and is known by the locals as the “Queen of Fruits.”
How World of HOPE works: WE SHIP IT, YOU SELL IT—NO STRINGS
We ship you product, no strings attached. You put it on your shelves and pay us MONTHLY for what sells. If it doesn’t sell you can simply ship it back. To take advantage you must simply fill out the application form provided………and expect a shipment.
WHAT’S COMING TO THE WORLD OF HOPE CAMPAIGN IN THE NEW YEAR?
Product awareness will be gained through the quick sales of the mini-soaps during the holiday season. When the soap runs out, customers will come back to replenish. HOPE Soap Spa will then follow-up with the introduction of traditional bar soap in the most popular scents, as well as a line of salt scrubs and bath salts. These will be available in the New Year, so please tell your customers to check back for the exciting new range of products!
It’s all Fair Trade. It’s all Mangosteen packed! It’s all full of HOPE.
HOPEsoap Spa
The new World of HOPE campaign
Sawadee,
Greg
